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What We Can Learn From Consumer Trends

January 17, 2023

Undoubtedly you’ve heard the phrase “know your customer” but what about “know your consumer?”

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Marketing Meat Goats

Interview with Regenerative Farmers of America

December 16, 2022

This past month I had the pleasure doing an with Regenerative Farmers of America and shared more about our journey with raising meat goats.

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Raising Goats

grant writing tips for farmers

Grant writing for farmers

October 6, 2022

Applying for grants can be time consuming and the process is competitive. Learn how to successfully write grants to help fund your farm.

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Marketing Meat Goats

Getting started selling cuts of goat meat | Live Q&A Replay

June 20, 2022

This Q&A Replay covers how we got started selling goat meat, including planning from harvest to the type of cuts offered.

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Marketing Meat Goats

My favorite tool for the farm

February 15, 2022

I bet you’ll never guess what my favorite tool is for the farm! It’s my iPhone! Yes, that’s right.

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Marketing Meat Goats

Moving to e-commerce for farm sales

February 11, 2022

Moving to an e-commerce site was a big jump for our farm three years ago, but I knew it was the direction I needed to go with our farm business. This was pre-pandemic. At the time we had a basic website with an online form that operated as our means for placing orders.

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Marketing Meat Goats

Buying in bulk to help the bottom line

February 4, 2022

Running a business, especially a farm, can get expensive. With a farm that direct markets, the type of expenses can be more vast.

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Raising Goats

Focusing on overall wellness: personally, on the farm + with family

January 5, 2022

I’m goal-orientated; I can’t help it. It’s how I’m wired. I’m sure some of it has to do with years of leadership training and development as an FFA member in my early years (am I dating myself now!?).

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On The Farm

Blog content planning for 2022

January 3, 2022

As the new year begins, so does a new plan and set of goals for my farm business. This year I’ve decided to set the content to my blog for the entire year. Yes, the whole year. I’m taking a nod to my old days in corporate communications and as an editor and taking a more through approach to planning. It’s a more thoughtful approach to providing you with more meaningful content related to goats, whether that’s about raising them, grazing them or on the marketing side.

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Raising Goats

Legal disclaimer: All information provided is based on personal experience and is provided for educational and information use only. You agree to indemnify and hold harmless our website, company and owner for any direct or indirect loss or conduct incurred as a result of your use of our website and any related communications. This applies to, but is not limited to, business operational information and consulting, as well as farm and goat management practices.

Any animal health information provided on this website is based on personal experience or information provided by others whose treatments and practices have been discussed with a veterinarian. In all situations, it is the responsibility of the livestock owner to consult with a veterinarian before using any animal health practices shared on this website or by this company and its owner. See the full legal disclaimer here.